Inspired by the cocoon as a symbol of protection and transformation, the project proposes an inward perspective before revealing itself to the world. Throughout the program, each encounter explores a layer of the living experience, bringing together interconnected themes that demonstrate how inhabiting is, above all, a way of existing — from the inside out.

TALKS CIRCUIT

With a consolidated presence at DW!, Ornare reaffirms its role as one of the week’s leading content hubs, promoting conversations that articulate cultural repertoire, innovation, and strategic vision across industries. Throughout the week, the circuit gathers prominent voices from architecture, design, fashion, beauty, and the real estate sector.

March 5 | 5:00 PM – Brasil como Palco do Luxo

Daniela Ota (CEO, LVMH Beauty) joins Monica Pereira (Códigos Futuro) for a conversation on market dynamics, innovation, and global strategies positioning Brazil as a relevant territory for Luxury.

Registration: https://luma.com/tfr7knot

March 9 | 10:00 AM – Mulheres Positivas: Arquitetura e Design

Architects Cris Barbara, Fernanda Marques, Fernanda Negrelli, and Laura Rocha, moderated by Fabi Saad (Mulheres Positivas), discuss female leadership, market perspectives, and innovation in the sector.

Registration: https://luma.com/mtztd1it

March 9 | 5:00 PM – Território Criativo: Autenticidade Brasileira

Ale Salles and Celso Rayol, moderated by Thais Lauton (Casa & Jardim), reflect on Brazilian identity, cultural repertoire, and authorship in contemporary design.

Registration: https://luma.com/jjt3nu3f

March 10 | 10:00 AM – Criatividade na Moda e Arquitetura

Stella Sunaga (NK Store) and Diana Radomysler explore the intersections between fashion and architecture, with moderation by Códigos Futuro.

Registration: https://luma.com/yvglb6iz

March 10 | 5:00 PM – A Cor do Nosso Tempo

Beta Germano (Harper’s Bazaar Interiors) and Blanca Lliahnne (Pantone) discuss color as a cultural language and its impact across architecture, fashion, and branding.

Registration: https://luma.com/e2dc7qhz

March 11 | 11:00 AM – Arquitetura: Do Projeto ao Propósito

Arthur Casas and Miguel Pinto Guimarães, moderated by Guilherme Amorozo (Casa Vogue), address authorship, career development, and purpose in contemporary architecture.

Registration: https://luma.com/27q47h8l

March 11 | 4:30 PM, 5:15 PM & 6:00 PM – Branded Residences by Ornare

Dedicated sessions explore authorship and curatorial strategies in signature developments such as Next Itaim, ORO Ilha Pura, and Autoria. Moderated by journalist Fabiano Mazzei (Valor Econômico), the conversations highlight how branding, architecture, and strategic vision shape positioning within the high-end residential market.

Registrations:

Autoria by Ornare: https://luma.com/37musz0l

Next Itaim by Ornare: https://luma.com/gyqi0lw4

ORO Ilha Pura by Ornare: https://luma.com/0vux5lxx

March 12 | 10:00 AM – Ressignificar para Habitar

Closing the program, Carol Tilkian and Aline Bergson, moderated by Daniela Bulhões (Tania Bulhões), reflect on subjectivity, materiality, and the emotional relationships shaped by living environments.

Registration: https://luma.com/6zsklni5

NEW COLLECTIONS & RENEWED ENVIRONMENTS

Colette Collection

At Shopping D&D, visitors will experience the Colette Collection, originally launched during Salone del Mobile in Milan. Defined by refined lines, noble materials, and solutions balancing tradition and contemporaneity, the collection reinforces Ornare’s ongoing dialogue with the international design scene.

Profile

At its flagship showroom on Alameda Gabriel Monteiro da Silva, Ornare introduces Profile, a new system expressing aesthetic precision and sophistication. The launch reinforces the brand’s mastery in bespoke solutions through visual lightness and technical accuracy.

The space features a special setting curated with Le Creuset pieces, reinforcing the connection between design, functionality, and sensory experience

ART ALL AROUND

The week also marks a new chapter of Art All Around, Ornare’s proprietary project integrating contemporary art into the brand’s environments. In São Paulo, DW! traditionally serves as the platform for presenting each new edition.

At the Alameda Gabriel Monteiro da Silva showroom, the project reaches its third edition under the curatorship of Marina Conde. This year’s selection brings together historical and contemporary works in partnership with Galeria Casa Triângulo, Galeria Galatea, and pieces from the James Lisboa Auction, featuring renowned names such as the Campana Brothers.

Among the highlights is artist Aline Bergson, presenting exclusive works created from residual raw materials from Ornare’s production processes, transforming industrial elements into authorial pieces. The initiative continues the dialogue initiated with Lara Matana in 2025, reinforcing the brand’s commitment to sustainability and circular economy practices.

At Shopping D&D, Art All Around presents its second edition, with a vernissage on March 4, 2026, at 4:30 PM, during the traditional opening celebration of the week, bringing together curators, galleries, artists, and guests in a shared dialogue between art and design.

By integrating launches, experiences, and contemporary art within a unified narrative, Ornare strengthens its positioning as an active cultural agent within the global design landscape.